Iwata Sets Sights On Topping DS Sales With 3DS
by Mike Bendel on March 1, 2011 @ 11:34 am

While Sony says it would be content over matching the current PSP install base with NGP, Nintendo is setting its sights higher. Company CEO Satoru Iwata has remarked in a recent interview with Asahi Shimbun newspaper that he’d like to see 3DS sales top that of the DS, which has sold 140 million units worldwide. Coupled with the premium price tag the 3DS is carrying, it’s not an easy feat, but Iwata is confident in winning consumers over:
“We’d like to increase this even further with the 3DS,” said Iwata, referencing the DS install base. He added, “We’re making software that is packed with the kinds of surprises and enjoyment that the 3DS can deliver.”
“We’re at a period where it will be difficult to keep the value of our content if we are unable to offer experiences that can’t be had on Smartphones.”
Thanks, Andriasang.
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Read more: Iwata: Nintendo To Avoid Software Stagnation With 3DS, Nintendo Not Content In Japan, Admits Wii Music Fell Short of Expectations, 3DS Titles Delayed Into 2012 On Purpose, 3DS May Have Automatic Firmware Updates, Nintendo Says 3DS Off To ‘Smooth Start,’ Sells 3.61 Million Units Worldwide






