Left 4 Dead 2 Poised To Become Fastest Selling Valve Title, Pre-Order Numbers Off The Chart

Posted by x3sphere at October 5, 2009, 1:13 pm

l4d2adcampaign
So much for all that boycotting, Left 4 Dead 2 is poised to become Valve’s fastest-selling title ever. In a statement sent to press, company founder Gabe Newell revealed that pre-order numbers for the sequel have surpassed that of the original by a whopping 300 percent.

Based on the strength of pre-orders, Left 4 Dead 2 will be the fastest-selling product in Valve’s history,” said Gabe Newell, president of Valve. “Left 4 Dead 2 has consistently run at 300% of Left 4 Dead’s numbers.”

To build upon the already existing hype, Valve is backing Left 4 Dead 2 with an advertising campaign valued at $25 million dollars, over two times the budget of the previous one.

Left 4 Dead 2 hits Xbox 360 and PC on November 17.

Read moreValve Prepping Massive Left 4 Dead Ad Campaign, Newell: Left 4 Dead Delayed, Left 4 Dead Demo Planned, Left 4 Dead Now Available On Steam For Pre-Order, Valve Confirms Left 4 Dead Demo For Steam Pre-Orders

Comments

daveycockit says:

I pre-ordered it :-) how about you guys?

flaminfox says:

I'm waiting for price drop, so by next year.

daveycockit says:

if you preorder i believe you get 20% off and a bonus weapon.

lastoneleft_00 says:

10% off and baseball bat i believe

x3sphere says:

Yeah it is 10% off. Though if you go the 4 pack route it is cheaper, ends up coming out to $34 per person. That's what I ended up doing.

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