PS3 gets unofficial price cut in the UK
by March 27, 2007 @ 7:13 pm
UK retailer Aria.co.uk has slashed the price of the PS3 to under GBP 400, more than GBP 25 below the suggested retail price. Speaking in a brief interview, managing director Aria Taheri stated that rather than putting money into marketing, they like to keep prices low – so that the money is passed on and customers are happy.

Via GamesIndustry
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