We’re all expecting Sony to unveil the PlayStation 4 on February 20 when the company’s upcoming New York event takes place. To hype up the big reveal, a video titled Evolution of PlayStation: The Beginning was released on the PlayStation Blog.

The video showcases the success of the original PlayStation and how the console took the gaming world by storm. It’s a nostalgic trip back in time, and it’s quite enjoyable. Unfortunately, this video also does one thing that works against Sony: it exposes the company’s poor marketing as of late.

The original PlayStation succeeded, and according to the Evolution of PlayStation video, that success was due to “a smart and provocative marketing campaign.” Sadly, this type of marketing has been largely absent from Sony’s latest line of products, and it’s a damn shame.

Will Sony fix that particular problem come February 20? Here’s hoping. The Vita is the latest example of ridiculously terrible advertising. It’s going to be interesting to see how Sony sells us on the PlayStation 4.

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