In the latest issue of Electronic Gaming Monthly, an ad is depicted celebrating the 20th anniversary of legendary Castlevania franchise with the release of Castlevania: Dracula X Chronicles for PSP.

Nothing strange about that right? Wrong. The ad reads “At long last the Beaumont family’s quest to destroy Dracula…” Yes, they spelled Belmont wrong. And it’s not even a typo, the spelling is totally off!

Konami did however have a PR shakeup a few months ago, so that could explain it, but nevertheless this is pretty funny.

Konami Not Quite Sure Of Names Of Company’s Flagship Characters [Wired]

Follow this author on Twitter.

Read more: Gallery: Japan’s Limited Edition Dracula X Chronicles Package,  Dark_AleX Releases Full Screen Patch For Dracula X Chronicles SotN,  Suikoden Hits PSN Today,  Castlevania Movie Put On Hold,  Konami Posts Strong Q1, Q2 Earnings