Reggie: Wii Won’t Meet Holiday Demand
by Mike Bendel on October 1, 2007 @ 8:46 am

Despite promising an “unprecedented” amount of Wii hardware for this holiday season last month, Nintendo of America president Reggie Fils-Aime is now not so sure that Nintendo will be able to fulfill demand this holiday season. Reggie spilled the beans during a recent interview with the San Jose Mercury News.
The issue is not a lack of production. The issue is we went in with a curve that was aggressive, but the demand has been substantially more than that. And the ability to ramp up production and to sustain it is not a switch that you flick on. We’re working very hard to make sure that consumers are satisfied this holiday, but I can’t guarantee that we’re going to meet demand. As a matter of fact, I can tell you on the record we won’t.
What? You won’t meet demand? Better go grab those Wiis fast, yeah.
Nintendo to tap valley for ideas [Mercury News]
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