It’s 10 days into the Kinect launch, how is it fairing against Sony’s recently-released PlayStation Move? Quite well, if early sales figures from Microsoft are any indication. The console maker announced today that it has sold 1 million units of the hands-free camera device in a mere 10 days.

Xbox division head Don Mattrick chimes in on the bustling momentum:

We are appreciative of the response we have seen from consumers that has culminated in sales of more than one million units in the first 10 days on the market for Kinect for Xbox 360. This is a great start to the holiday season, and we will continue to work with our retailer partners to keep pace with high demand and deliver against our plan to sell more than five million Kinect sensors worldwide by the end of this year.

Not too shabby. Although, 1 million is still a far cry from the lofty year’s end target of 5 million that Microsoft has set. At the current pace, though, such a goal remains realistic.

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